How to Wear Purple Eye Shadow

Lilac purple eyeshadow Allison McNamara

Lilac purple eyeshadow allison mcnamara

Lilac purple eyeshadow Allison McNamara

Allison McNamara lila purple eyeshadow

Can I say how much I love where beauty and fashion is going right now? After years of homogenized minimalism, fashion and beauty is finally fun again, thanks to lead designers like Alessandro Michele from Gucci. Personality reigns supreme and summer’s looks are all about play–having fun with your makeup, experimenting with new colors and textures, and feeling inspired by art and nature.

When I saw Hailee Seinfeld wearing lilac purple eyeshadow on the Golden Globes red carpet earlier this year, I knew it was a look I wanted to try. We’ve seen no shortage of colorful eye makeup looks as of late–I’ve even tried out pink and blue myself–so purple seemed like the next obvious hue to play with.

I’ll be honest, I’m not much of a purple person, but this look changed that for me! If you have green eyes, purple is an awesome color for you because it really compliments your eye color. I used LORAC’s mega pro palette 3 in Dusty Mauve, which sadly you can only buy on Amazon for a very steep price these days. It’s a great palette but not sure it’s worth $188…

I kept my face makeup soft and clean, with light coverage, a little contouring and brows. I just did a standard blend out for the shadow and used the same color for a stiff drop shadow as well. Then, a little pearl shimmer on the brow bone!

 

SHOP MY FAVE PURPLE EYESHADOW

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